About the project
Akyüz Mermer Granit is a manufacturer with more than twenty years of field experience, producing marble, granite and engineered stone countertops from its workshop in Yenimahalle, Ankara. They work with brands such as Silestone, Dekton, Belenco and Çimstone, with most of the work in kitchen countertops, bathrooms and custom-size installations.
The need was clear: a site that shows product variety and installation quality without making it harder to request a quote. Natural stone buyers want to see texture, veining and finish before they buy, so the setup had to put visuals up front without slowing the page down.
Our approach
We built the site around three main axes:
- Separating products from installations. Visitors sometimes arrive asking “what is Dekton?” and sometimes “what does a kitchen countertop look like?”. By separating the Products and Installations sections, we served both intents in their own flow.
- Visual-first, but lightweight. We used large images that carry the texture of natural stone; all of them were scaled and compressed, and those further down the page were lazy-loaded, so the first screen opens fast.
- A short path to a quote. The phone number, WhatsApp and a “Get a Quote” action are reachable from every point on the page. Quick contact was preferred over a long form.
Technical side
The site was built mobile-first, since much of countertop research is done on phones. Page titles and descriptions were written to match product- and city-focused searches. Image sizes, font loading and dimension settings that prevent layout shift were all tuned with performance in mind.
The result
The result is a corporate site that clearly shows the product range and craftsmanship, and brings visitors to contact in just a few clicks. The structure was designed to grow as new product families or installation photos are added.
